Our Story

Close-up of burning charcoal with glowing embers.

Established in 2009 by charcoal enthusiast nazih maksoud

our journey began with a simple belief: great BBQ starts with great charcoal.
What began as a passion for quality and performance has grown into a trusted wholesale supply business supporting restaurants, caterers, retailers, and BBQ professionals across Australia.
We are committed to sourcing only the best charcoal available, carefully selecting products from multiple continents to ensure consistency, reliability, and year-round supply.
All of our charcoal is responsibly and sustainably sourced, with a focus on clean burn, superior heat, and authentic flavour.
Today, our mission remains the same as day one — to support businesses with premium charcoal they can rely on, every service, every grill, every time.


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